Marketing services for small businesses Pick the shot that fits.
Whether you need a clear diagnosis, a plan with AI that keeps it running, or someone senior to own your marketing, there's a shot for that.
Pick your shot
Start with a set package, or pick only the parts you need. Not sure which fits? That's what the coffee call is for.
Know something's off, but can't pin down what? I find out what's really bringing in customers, then give you the changes that matter most, in order, with a 90-day plan.
Read more Double ShotStrategy & AI BuildContent strategy, brand voice, and AI tools set up to draft content in your voice, plus training.
Read more Bottomless CupFractional Marketing LeadYour part-time head of marketing: planning, ideas, reporting and keeping it all moving. Sometimes called a fractional CMO.
Read more Your OrderBuild your own packageJust the parts you need: social media, your website, blog posts, video and podcasts, paid ads, AI setup and more.
See the modulesBest for
Founders and small businesses that only need part of the picture, or already have some of it in place.
pick what you need ↓
Tap a module to see what's included.
Plan and measure
Content strategy
Audience, themes, channels and formats for the next 6 to 12 months
Brand voice
How you sound, key messages, and examples for your team and your AI tools
Analytics and reporting review
Find out what your website, newsletter and social numbers really say, before you change anything
Tracking and reporting
Know where every customer came from, with a one-page monthly report
Content
Blog ghost-writing
Posts in your voice, written from a short chat with you and set up to be found on Google
Monthly ideas
Fresh ideas and a content calendar, every month
Content repurposing
Record once with you, then turn it into clips, posts, blogs and emails
Email and newsletters
A newsletter people open, plus welcome and follow-up sequences
Social, video and audio
Founder-led brand
Your voice, stories and opinions turned into a LinkedIn presence that sounds like you
Social media
Your business pages set up properly, then posted to every week, with replies on working days
Video editing
Short videos and YouTube edits, planned by me and cut by a specialist editor
Podcast
A show your customers want to hear, launched and produced, with you as the host
Get found and win customers
SEO and website
Pages that rank, load fast and turn visits into bookings
Paid ads
Google, Meta and LinkedIn campaigns, set up and managed so every cent is tracked
Lead capture and funnels
Landing pages, free downloads and nurture emails that turn visitors into enquiries
Tools and AI
Marketing automation
HubSpot or Salesforce set up so leads are scored, followed up and never lost
AI setup and training
Tools wired into how your team already works, plus a hands-on session
Popular orders
Not sure where to start? These combinations suit most businesses like yours. We can swap anything in or out.
Best for new businesses launching or in their first year
- SEO and website
- Social media
- Email and newsletters
- Optional: monthly social and newsletter
Best for established businesses that can't yet see what's working
- Analytics and reporting review
- Tracking and reporting
- Content strategy
Best for consultants and founder-led businesses
- Founder-led brand
- Blog ghost-writing
- Email and newsletters
Best for shops, hospitality and online stores
- Social media
- Paid ads
- Email and newsletters
Best for coaches, trainers and specialists
- Podcast
- Content repurposing
- Lead capture and funnels
From coffee call to first shot
- 1. Book a coffee call
- 2. Get your plan
- 3. Take the first shot
Tell me what's going on in your business, and I'll put together a plan for exactly what you need. Nothing starts until you're happy with it.